That title says it all, after years (seriously) of debating whether or not we should change our business name we have decided to make the leap and do it. Why? The name Creative Event Studio has served us well over the last 8 years but to be honest, after the first year we knew that it just wasn’t ‘right’. Many of you will remember that when we first launched the business we had intentions of doing photography and event design. We still love a great party, but we pretty quickly decided that photography was the best fit for us. The bad part is that after we dropped that service offering our name really didn’t make sense. The side effect of the ‘bad’ name is that because we are a two person team (and the two of us are often confused for the other at first meeting) is that it wasn’t memorable. If by chance someone did remember the name then they didn’t necessarily remember our names, if they did remember our personal names then they couldn’t remember the business name. That’s just not good!
The overwhelming response to this change so far has been very positive! In our hearts we feel like this change is good. Nothing else about us is changing, just the name. We are still the same girls, same photography, same products – just a new name! We are excited about this new chapter (even though the paperwork is such a drudge to get through) and beyond happy to have a name that we feel matches us and our service.
If you are already following along with us on social media then the only difference that you may notice are the handles. Instead of being known as @photosbyces we will be @sarahgingerphoto. Follow us on Instagram, or on Facebook.
What do you guys think – is the new name better? And what do you think of the logo? We big, puffy heart love it. ;)
Darlene Cessarich says
I think it was a great idea to change it! You girls are great at what you do!
Sarah Gaikwad says
Ah, thank you Darlene! That means a lot.